Kajabi Analytics: What It Tracks, What It Misses (2026)
Kajabi analytics covers revenue, MRR, email attribution, and student progress. See the 6 gaps it doesn't fill — and how to get true funnel-level data.
For Kajabi creators · Built by course operators
Find the hidden revenue
inside your Kajabi business.
CourseLytics syncs every offer, contact, and transaction from your Kajabi account, then uses AI to surface the funnels, products, and follow-on opportunities that will grow your revenue this quarter — not next year.
36 mo
of revenue history analyzed
Per-offer
funnel-to-purchase attribution
Year-over-year
cohort revenue by free funnel
Lifetime
value tracked, refunds included
Course Insights
The AI coach that actually knows your business.
Most analytics tools dump charts on you and call it a day. CourseLytics reads your full revenue picture — every funnel, every cohort, every follow-on purchase — and tells you, in plain English, where the money is hiding and what to do next.
Revenue Opportunity
"Your Cash Runway free funnel converts at 8%, but only 1 in 5 buyers ever buys a second offer. Pitch them the SaaS Toolkit at day 14 — your fast-lane buyers who do convert spend $1,200 on average."
— sample insight from the AI coach
Funnel-by-year revenue
See exactly which free offers are still driving revenue this year vs. tapping out.
Fast-lane vs. slow-lane buyers
Separate impulse buyers from nurture-driven buyers and price each path differently.
First-purchase vs. lifetime value
Know which offers earn you a customer and which ones grow them — net of refunds.
Ask anything, in plain English
"Which funnels are dying?" "Where should I raise prices?" "Who hasn't bought in 90 days?"
Everything you need
Built for creators who want answers, not dashboards.
Revenue Analytics
Trend, breakdown, and acquisition-channel revenue across every offer — with refund-aware lifetime value built in.
Funnel Velocity
Measure how long it really takes a free opt-in to become a buyer, by free offer and by paid offer.
Free Offer Pipeline
Attribute every paid sale back to the free funnel that started it — and see which lanes (fast vs. slow) earn the most.
AI Insights & Chat
Generate weekly insight briefs and ask follow-up questions — the AI sees your full data context, not just totals.
Team & Roles
Invite teammates with view-only or admin access. Multi-tenant, role-based, single sign-out.
CSV Exports
Buyer lists, transactions, funnel breakdowns — every report exports to CSV for your CRM, accountant, or BI tool.
Simple pricing
One plan. Built to pay for itself in week one.
CourseLytics Base
$49/month
- One Kajabi site connected
- Unlimited revenue, funnel & buyer reports
- Weekly AI insight briefs
- AI chat with your data (prepaid wallet)
- Team seats & CSV exports
- Add additional Kajabi sites anytime
From the blog
Growth playbooks & teardowns.
Tactics for Kajabi creators — read the latest, or browse the archive.
Stop guessing. Start growing.
Connect Kajabi, sync your data, and get your first AI revenue brief in under 10 minutes.
Create your free account